Video transcript:
The perspective lines, highlighted in red, give the image depth and a sense of enigma by not showing fully what is around the corner.
Size for
significance – The South Street Park sign, evnen though it is not in focus
still has a sense of power by being a main feature in the image. The sign has
an importance of setting the scene for the shot. This can link in with the
mobile audience theory.
Contrasts in
brightness – The foreground is darker than the background, this gives the scene
a sense of enigma, perhaps hinting that something bad is going to happen or
giving the background a sense of optimism.
Rule of thirds –
this keeps the image looking tidy and focuses the audiences’ attention on the
midground as it is the brightest so appears highlighted, this could make the
audience question the foreground.
Narrative – This
image adds to the narrative by having the iconic South Street Park sign, this
sets the scene and reveals a real life location for the story.
The natural
imagery in the foreground suggests a floral scene, hinting how the city may not
be as scary or uninviting as the scene first appears to portray.
Genre – This image
could conform to the comedy genre as it uses bright natural light, commonly
found in comedy productions to add a sense of optimism and happiness to the
shot, suggesting a light side, enhancing the light-hearted comedic value. Also,
the way the image is split into thirds, with the middle third being the most
eye catching could suggest that the next scene will be there.
Audience response/theory
– A primary response I would hope to evoke through this location would be to
intrigue the audience through the enigmatic foreground, both by it being in the
shade and that the path leads off around a corner into what could be anything.
This supports
Barthes’ Enigma Code theory which suggests how media texts need to leave
unanswered questions to engage the audience.
By being set in
Sheffield, using the South Street Park sign, the audience may want to visit the
location after seeing this. This fits with Couldry’s Mobile Audience theory,
that audiences want to visit places associated with the media production.
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