Special effects analysis - Guardians of the Galaxy/Kingsman: Secret Service

Guardians of the Galaxy.

The director would have chosen to use special effects as the film is set in a distant galaxy, so special effects are needed to portray the relevant setting for the action/comedy film.
The special effects denote genre by setting the scene, and showing life forms from the planet where it is set.
The audience therefore get a sense of context of the film and where it is set.
The special effects which are used are conventional of the superhero/action/comedy genres, showing a anchorage to the genres it falls within.



Kingsman: Secret Service.

The director would have chosen to use these special effects to represent the attack on the building in shot, so special effects are needed to portray the attack and show it in a fair amount of detail in this action/comedy film.
The special effects denote genre by setting the scene by being in the first few seconds, whilst being in the establishing shot. This sets the production values as being quite high, right from the off. The audience therefore get a sense of context of the film and where it is set.
The special effects which are used are conventional of the action/comedy genres, showing a certain anchorage to the genres of which it falls within.